برندگان جوايز "سندان نقره اي" و "سندان برنز" انجمن روابط عمومي آمريكا PRSA در سال 2004 معرفي شدند.
انجمن روابط عمومي آمريكا كه بزرگترين سازمان تخصصي روابط عمومي در جهان مي باشد در نيويورك واقع است كه نزديك به 20 هزار عضو در سراسر جهان دارد. متن خبر
معرفي انواع جوايز انجمن روابط عمومي آمريكا
Silver Anvil Award
The Icon of Best Public Relations Practices
The Silver Anvil, symbolizing the forging of public opinion, is annually awarded to organizations that have successfully addressed a contemporary issue with exemplary professional skill, creativity and resourcefulness. Silver Anvil Awards recognize complete public relations programs and must meet the highest standards of performance in the profession.
Bronze Anvil Award
Recognizing The Very Best In Public Relations Tactics
The Bronze Anvil Awards were created to recognize outstanding public relations tactics, the individual items or components of programs or campaigns. Judged by professional peers, the winning entries are based on content, creativity, quality of presentation, technical excellence and appropriateness for the target audience.
Through its Individual Awards program, PRSA annually recognizes individuals in four categories who, during the course of their careers, have made outstanding contributions to the profession. All candidates are reviewed and scored by the Honors & Awards Committee according to the judging criteria. Awards are given in a particular category only if a nominee meets the stated criteria as set forth by the program.
اين هم باقي جوايز:
Gold Anvil Award
Public Relations Professional of the Year Award
Outstanding Educator Award
Paul M. Lund Public Service Award
اسامي برندگان جوايز انجمن روابط عمومي آمريكا در سال 2004
2004 Silver Anvil Award Winners
2004 Award of Excellence Winners
2004 Bronze Anvil Award Winners
2004 Award of Commendation Winners